Colgate® Cavity Protection Fluoride Toothpaste. Anticavity. ADA accepted. American Dental Association®. Strengthens teeth with active fluoride. Great regular flavor. Clinically proven to help strengthen teeth and leave your mouth feeling fresh and clean. Great mint taste. Cleans teeth thoroughly. Active fluoride formula strengthens teeth. Fights cavities. Save water: www.colgate.com/savewater. Turning off your water while brushing your teeth can save up to 4 gallons of water each time you brush! Use: helps protect against cavities. "The ADA Council on Scientific Affairs' Acceptance of Colgate Cavity Protection is based on its finding that the product is effective in helping to prevent and reduce tooth decay, when used as directed". Gluten free. Questions 1-800-468-6502. www.colgate.com.